RoundGlass Sustain

Launching the first version of Sustain, a digital platform for stories and visuals on India's wildlife.

Product Cycle Stage



UX and Visual Design


Nikhil Singh and Harshdeep Singh

RoundGlass Sustain

RoundGlass Sustain is a media-rich resource on India’s natural world. It seeks to create a comprehensive record of the species and ecosystems of the country. As a treasury of wildlife images, videos, and information it will tell stories of India’s biodiversity, the creatures that live within it, and the habitats that support them.

This platform allows people to learn about and discover the magnificence and variety of nature in their own backyards. By creating a globally accessible storehouse of information, RoundGlass Sustain hopes to promote greater respect and affection for all things wild. In showcasing why the environment and all living species are so special, this venture will encourage people to act to protect all of Earth's wealth and diversity. This endeavor to spread knowledge and public awareness is seen as a step toward increasing conservation of the natural world, promoting sustainability, and arresting the decline of species and wild habitats.


  • Collaborate with the sustain team to clearly outline the deliverables.

  • Create wireframes and share with stakeholders for quick validation of ideas.

  • Design a visually appealing UI that also works great on mobile and tablet devices.

  • Facilitate the engineering team by addressing their requirements and providing design and UI dev support.

The RoundGlass Sustain Platform

The designs showcased below are an exploration of how the platform would look with the new RoundGlass branding elements like font, logos, colors, etc. This was also an opportunity for me to propose new ideas that can enhance the user experience and promote engagement.

Home Page

The best of RoundGlass sustain all in a single page. This page aims at captivating the user by showcasing top-notch content and is updated regularly so that returning users find something new every time.

Sustain Home Page

Entice the user with strong and beautiful visual imagery.

Listing Pages

Help the user in discovering content by allowing the user to search within listing and filter content.


Conservation Stories

Photo Stories



The navbar switches to ‘search mode’ to provide a focused and immersive search experience.

Navigation - Search Mode

Search Results Dropdown

Search Results Page

Filter Dropdown

Story Page

Story pages that are designed for immersive content consumption experience and keep the users engaged by suggesting similar stories.


Video Story

Green Humour

Reading Mode Navigation

The navigation switches to ‘reading mode’ when the user scrolls in a story page. The navigation in this state shows users’ progress within the page and has options for sharing the story.

Navigation - Default

Navigation - Reading mode

Contributor Profile and Sustain Ambassador

Profile pages for Sustain contributors and Sustain Ambassador Dhritiman Mukherjee.

Contributor Profile

Sustain Ambassador - Dhritiman Mukherjee

Get in Touch to know more about this project